• 2012 - A Year in Review

    Post by Jason Jenner: How do we sum up what 2012 was all about? Was it the London Olympics? The Higgs Boson discovered at Cern? Was it the first man to be cured of HIV? Or maybe it was Hurricane Sandy that hit NYC? Whatever it was 2012 was another epic year, a year that has shown how rapidly we are moving in areas of research and technology. Google has recently realised a round-up of 2012 on their Google Zeitgeist platform that aims to show – in essence – the power of Google. It’s a marketing tool but one that does provide a quick and sometimes fascinating insight into how the world acts in good and bad moments on-lineSo, we have listed some key events of 2012 and at the end of this is the Google video-round-up of 2012 then after that, a video that we feel is something that all bankers and politicians would do well to watch over and over again, a truly inspirational moment of 2012. Perhaps if they do they may start to be human and liked by some but we don’t have too much hope as even Jesus hated bankers!

    Voting began in Egypt where people had the chance to choose their leader for the first time in 5,000 years. Furthermore in politics Barack Obama was voted in for a second term beating Mit Romney in the most expensive campaign ever, topping $2bn. The Greek Austerity protests aimed at keeping the Greek economy afloat and the Mars Rover made a safe landing back in August all happened in 2012. 

    We lost Neil Armstrong who will forever have his place in history after he became the first man to walk on the moon. Sir Patrick Moore, astronomer and broadcaster who gazed at the stars for over 50 years for his show The Sky at Night, first airing on 24 April 1957 until his death on 9th December 2012, making it the longest-running programme with the same presenter in television history. Dame Elisabeth Murdoch - father of Rupert Murdoch - who was a constant philanthropist (unlike her son, Rupert) passed away. The singer Whitney Houston sadly left us, perhaps too early after well-known battles with drug addiction. Tony Scott, the late father of Ridley Scott, committed suicide, by jumping of the Vincent Thomas Bridge, Los Angeles.

    Felix Baumgartner jumped from space in a clear marketing stunt and in the process broke many records. The first was by jumping into the void nearly 128,000 feet (39,000 meters) above south-eastern New Mexico. He also went supersonic when he broke the sound barrier, which is about 690 mph (1,110 kph). 8 million people watched this live on YouTube and when compared to YouTube's live coverage of the London Olympics only reaching half a million on YouTube Live you can see how amazing Red Bulls viewing figures are. But the Red Bull connection was attacked by some. "This awe-inspiring human moment brought to you by sugared disease water," Richard Lawson wrote.
    Finally, Gangnam Style may hit the 1 billion views on YouTube by the end of the year. This says quite a lot about our world as the inspiring video we have placed at the end does not even have 1 million. Think about that.